Technology

South Korea AI Technology for Personalized Cosmetic Products

Struggle to find cosmetic products in the right shade. This AI-powered technology can help the robot, made by South Korean cosmetics giant AmorePacific, which can analyze users’ skin and create products tailored to their exact needs on the spot in South Korea’s capital Seoul. According to AmorePacific, an AI-powered cosmetics producer uses data collected over 78 years of business history to scan skin.

The robot then recommends products from a range of 205 different skin foundation shades and 366 different lip product colors.

First, AI technology is applied to diagnose customers’ skin conditions and recommend existing products based on their needs,” said Lee Young-Jin, an adviser at AmorePacific. Furthermore, we provide services that let clients sample the suggested colors and then create personalized goods right there in the store for more specialized client demands.

Lee Young-Jin

Everyone has their specific skin tone, but usually they buy the most common color. available over the counter. Even though I am interested in cosmetics, it is not easy to analyze them myself, and it is hard to tell just by looking, but with AI analyzing them for me, it seems more accurate.

Kwon You-Jin is a customer


AI in the Beauty and Cosmetics Market

Traditionally, cosmetics were chosen through brand recognition, packaging reviews, and store staff recommendations, but they can offer limited options and often fall short of meeting individual needs or skin conditions. Now, the market for using AI in the beauty and cosmetics industries is forecast to more than double, from over $3.2 billion in 2023 to $8.1 billion in 2028. That’s according to an analyst-provider business research company.

As services like virtual makeup artists, skin diagnostics, and tailored beauty advice expand, this is to be expected. Yang Yong Suk works as a principal researcher for Bombay Panda, Cricket, KBT, and the Electronics and Telecommunications Research Institute in South Korea.

If the current method enabled the release of new cosmetic products every two months, integrating this AI technology could enable the release of new products every week,” said Yang Yongsuk. When robots and AI work together to make decisions and continually create new items instead of people, the barriers for cosmetics might be further reduced.

Yang Yongsuk

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